Dell Portable AIO Desktop
Initial Concept Development for Dell XPS 18 | Product Definition | UX Designer | 2012 | User Stories Development.
The product concept team had envisioned the idea of a portable all-in-one desktop for a while and had started with the initial product concept.
It would harness the power of the desktop, touch interaction of a tablet and portability of a notebook. It was to be an AIO solution, with the convenience and flexibility of computing anywhere within home or workspace, with a screen size that affords shared use among 2-3 users
How will people use the portable all-in-one desktop?
This was a question the team had to answer before defining product goals and mapping them to features and requirements and downstream design and development.
Defining the usage models of a portable all-in-one desktop in the form factor of a large tablet, as a ground to creating meaningful product offering and to deliver best experience to the users.
Explore and refine usage models of a portable all-in-one desktop, in the form factor of a large tablet
Develop usage scenarios & create user stories to communicate product concepts
Arrive at a common understanding of product concept between stakeholders, before mapping product goals to features and requirements
I worked with the Design Leads, supporting early conceptual development work. My contributions included:
Synthesized and created character profiles and their day-in-a-life’s based on potential market segments.
Mapped out the various tasks and use positions of a portable AIO desktop in the form factor of a large tablet, affording shared use among 2-3 users.
Defined the initial phase of a user research program to validate the product concept with target users and gather user needs and feedback to explore options and alternatives to a design.
Takeaways from the research were meant to inform design iterations and provide inputs to the value proposition and business case of the product concept.
Artefacts created served as tools to spark discussions and explorations, and to arrive at a shared understanding and knowledge inside the team, among stakeholders, of who the target users are and what they would use the device for.
Early concept of the XPS 18 was developed by the team, which laid the foundation and basis of product definition, design direction and decisions.
Fruition of the XPS 18, Dell’s first portable all-in-one desktop, launched in late 2013