Technology in Education

Multi-phased User Research Management | Product Portfolio Strategy | UX Lead | Jan 2015 – Aug 2016 | Exploratory Research.

 

The prevalence of technology and digital content is driving the change in tools used in classroom. Technology will undoubtedly continue to penetrate the classroom as the curriculum digitize, as with the transition from print to digital in all industries.

How can analogue and digital live side by side in the learning environment? What comprises current classroom technology ecosystems? What are the roles and needs of teachers, students, the institutions and their current benefits and barriers? Where will education be in 2020, and what technologies will be in education?

 
Picture1.png
 
 

Challenge

Dell is a solutions company that strives to offer its customers the most compelling and viable experiences. On the commercial side, Dell is a leader among many verticals, and the education sector is one of them.

The End User Computing product group at Dell is well positioned for Education with a full portfolio of computing devices, peripherals and accessories for classroom technology. How might Dell offer a better experience through the end-to-end customer journey? What and how can Dell’s future education portfolio look like?

The goal is to gather insights to inform product development and strategy for Dell educational portfolio, spanning across computing devices, peripherals and accessories.

Objectives

Through understanding current behaviors and education experience of technology coupled with a vision of the future we can build compelling and viable experience scenarios

  • Craft a holistic approach to explore the Education domain with outside-in and inside-out perspectives, through societal to industry to Dell lenses

  • Build a pool of knowledge for Dell, providing compelling and actionable insights into the Education sector that can be applied to design and strategic projects

  • Understand current behaviors and education experience of technology and how they will evolve in future, mapping where Dell may be three to five years out

 

Exploring the Non-disruptive Role of Technology in Education

Technology should complement and not disrupt the classroom, teaching techniques or the ability to learn. The role of technology should not be to revolutionize and thus we are not exploring  new pedagogy or education models but helping guide Dell  product development and strategy towards an integrated future of education. This is only possible by  exploring possible education scenarios that bridge societal cultural shifts & behaviors with technology  progression.

Picture2.png
 

PROCESS OVERVIEW

Picture3.png
 

My Role

  • Partnered with Futurist & Design Research Lead to lay the ground work in setting up a formal, strategic research plan, spanning different subsequent modules from internal audits to mapping the domain to entering the field.

    Internal audit to understand the current state of play within Dell. We conducted stakeholder interviews as well as extensive synthesis of research held within Dell, and a consolidation of Dell’s education business strategy

    Trends & Futures Scenarios Research. Mapping the current global education sector and marking paths to navigate the future of education.

    Field Research. Entering the field to gain knowledge of the global landscape for education and the context in which digital tools are used. The goal is to reach a common understanding of the EDU customer, and a shared vision of how they need to be served.

  • Hosted roundtables with stakeholders with various product planning and design teams to consolidate topics and questions they have in mind with regards to Education. By gaining a sense of knowledge gap, it helped framed next steps and informed the development of a research plan.

  • Sponsored and managed field research project to uncover first hand insight into the education experience of technology in the end-to-end customer journey.

  • Kicked off the project with a pilot field study that would allow for field research methods to be tested and refined prior to a full-scale global rollout. Taking iterative steps meant we could better manage risks and complexity and have better internal alignment across multiple stakeholders.